Who are your customers? What do they need to hear?
What online places do they visit? And most importantly
how do you reach them in the most efficient manner with
the most impact filled messages?
All important questions and answers that your
business has to have a thorough understanding of to
connect, sell, convert, influence and change behaviour
of those most important to you.
Suppleweb specialise in building effective websites,
together with online marketing , such as SEO, Google
Adwords, Digital Marketing and Social Media to help you
reach your customers.
Online Marketing is a term used to describe marketing
that specifically uses the Internet. We use cost
effective online marketing techniques that will increase
the number of website visitors you get and will result
in more sales.
Our Online Marketing areas are :
- Social Media
- Email Marketing
- Google Adwords (PPC)
- Online Advertising
- Affiliate Marketing
- Portal Websites
- Search Engines
In many respects Online Marketing is no
different from traditional marketing. One of the
benefits that Online Marketing offers over
traditional marketing is the ability to measure
more accurately the success of your marketing
and the results achieved.
Using the Internet
as a Marketing Channel
If you think of
Marketing as pushing your product or service through
your existing channels, then Online Marketing is
simply using the Internet as that Channel.
The goal of Online Marketing is to attract targeted
visitors to your websites – where you can begin the
process of converting them to paying customers.
Suppleweb will work with you to understand Web
Marketing and how to develop a web marketing
strategy which will increase your market reach and
grow your business.
We will help you
understand how to maximise the potential of Online
Marketing for your business.
- Understand your Website Analytics to better understand your Website Audience
- Increase traffic to your website
- Understand and get the benefits of Search Engine Optimisation
- Utilise Social Media to build your market
- Increase website visits through PPC marketing (Google AdWords, Facebook sponsored posts etc.)
Give us a call on 01738 570007 for more information regarding Online Marketing.
Email marketing is direct marketing - emails are sent directly to a group of people that have signed up to receive them.
Used correctly it can:
- Convert interested visitors into paying customers
- Encourage repeat business and customer loyalty
- Help establish or reinforce your brand
- Increase traffic to your website
Google Adwords (PPC)
Google AdWords or Pay Per Click (PPC) enables you to
pay to get listed in the top spots on Google.
PPC is particluarly
- Competitive Fields
- Websites that have high competition and therefore struggle to get decent listings in search results through SEO alone.
- High Value Customers
- If a new customer is worth more than £200 a PPC
campaign should prove cost effective.
- New Websites
- One of the factors that Google uses when ranking
websites is time. New websites always struggle at
first until they have proven themselves to be
legitimate. PPC can ensure that you get traffic to
your website right from the start.
Adwords Marketing Campaigns
can choose your monthly budget for a Google AdWords
campaign - simply decide how much you want to spend
on PPC advertising and then we will setup the
marketing campaign to give you the best results
We recommend a minimum of £50 per
month to have an effective campaign. £200 per month
will produce an effective campaign for a small
AdWords campaigns can be paused,
restarted or stopped at any time.